What are these Web numbers?
There are no concrete lines that define the beginning or end of each phase, and there isn’t a governing body that decides this either, so when each phase ends, what it represents, or when it ends is all subjective.
Unlike cellular connections, where 2G, 3G, 4G and now 5G all have distinct boundaries in terms of data speeds, the technology involved, and the features it enables. But Web 1.0, Web 2.0 and Web 3.0 are concepts.
What is Web 3.0?
Web 3.0 is considered the next phase, successor to Web 2.0, which is considered the current phase. Before we get into further details let’s understand the journey so far.
Web 1.0 is considered the first phase, where most of the web accessible to people was Read-only, allowing users to simply read content and not really interact with it. This included content like news sites, portals and search engines. The entire web around this time was essentially like one large website with multiple pages all hyperlinked into one another.
With Web 2.0, the major new aspect that came into play is interaction. Concepts like ‘liking’ something you read on social media, ‘commenting’ on videos and sharing interesting content became prevalent trends.
Content also started becoming more user-driven, where websites would feed off on user-data to analyse patterns and feed the users content they are more likely to enjoy, in turn spending more time on the sites. This also became a phase where ads started popping on pages, again based on these data bits, and monetisation of content started growing.
As we move towards Web 3.0, one major trend is expected to be decentralisation. This is basically a concept that takes power and/or control away from a single person or body, and gives it to the masses.
The whole point of the decentralisation element in Web 3.0 is considered by many to be bringing control back to users, instead of the creators. Web 2.0 services, for instance, may crash when the servers of a particular platform go offline at the headquarters. This, however, wouldn’t be possible with a Web 3.0 platform that essentially is run by everyone using it, in multiple, simultaneously updated copies via a P2P (peer-to-peer) network, like torrents.
Considered the next big element of Web 3.0 is blockchain. Blockchain, the backbone of cryptocurrency, is also key to how ownerships of digital assets will be verified and validated in the years to come. Just like NFTs (non-fungible tokens) other blockchain-based tech is expected to come up, where only verified content owners will gain monetary benefits of assets, and not middlemen.
Web 3.0 is also expected to change how monetisation and marketing will work on the larger scale, with Artificial Intelligence (AI) powering tech like Natural Language Processing (NLP) which is set to make interacting with computers more like interacting with fellow humans, rather than with a machine.
This will be further powered by the growth of 3D tech, AR/VR hardware and new user interface designs. The Metaverse, another concept that defines a digital universe in existence parallel to our own, entirely powered by new-age technology, is also set to play a big-role in the transition to Web 3.0.
Of course, there’s no telling when the transition to Web 3.0 will be observed, it could be quick, or a gradual one that perhaps we’re already experiencing right now. Either way, Web 3.0 is expected to change how the web works, how we interact with it, and what we use it for in the near future.